What Does it Really Mean to Democratise Golf?

At Loyaltee Golf®, we believe golf belongs to everyone. We’re leading the movement to democratise the sport by replacing outdated exclusivity with modern accessibility. Forget the “select few” – we’re building a game that’s truly user-friendly for all.

Democratising golf in this context means dismantling the barriers to participation, whether they are financial, social or physical.

Here’s how we (and other forward-thinking golf providers) are achieving this, and why it matters for business and community:

1. Crushing the Cost Barrier

The high price of green fees, club memberships, and equipment is a major deterrent. Solutions are focused on:

• Investing in high-quality courses that are open to all.
• Promoting flexible play options over expensive annual memberships.
• Encouraging the use of off-course technology (e.g. Toptracer Range®), which lowers the time and cost commitment for newcomers.

2. Putting Out the Welcome Mat

This addresses the sport’s history of exclusivity and lack of diversity:

• Removing traditional restrictions like unneccessary dress codes, endless intimidating rules and formal entry processes.
• Actively promoting diversity initiatives and a culture that welcomes beginners and the ‘golf curious’.

3. Making Golf More User Friendly

The steepest hurdle for new players is often the intimidation factor and lack of guidance. We are tackling this through:

• Beginner-Friendly Lessons: Moving away from traditional, technical coaching to offer fun, casual, and affordable group lessons that focus on the basics and enjoyment.
• Clear Pricing & Flexible Play: We make pricing clear and easy to understand, with play options designed to suit everyone’s individual lifestyle and budget.

When golf is truly democratised, we turn golf venues into vibrant community hubs. It means making green space even more accessible, helping families to stay active together, and a brilliant way for youngsters (and adults!) to swap screen time for green time. All of which makes our local communities happier, healthier, and more connected!